Client Mulino Padano
Photo Giacomo Rebecchi
Styling photo Dry design
Mulino Padano launched GranEssere, a new line of products like Bran, Fine Bran and Wheat Germ. We took care of the art direction and in particular we designed the logo and all the materials for the launch.
GranEssere combines technology and the attention for healthiness. It features advanced ingredients and flours with superior organoleptic characteristics, extended shelf life and high nutritional value, keeping in line with the consumer demand for healthy and natural food.
We wanted to communicate these concepts trough a clean aesthetic, using the amazing colors of the ingredients to create imeges that can speack for themselves.